Google is much more than an advertising company…privilege to have users trust in us: Sundar Pichai

Google is much more than an advertising company…privilege to have users trust in us: Sundar Pichai

“We are much more than an advertising company,” Google and Alphabet CEO Sundar Pichai underlined in an interaction with global media on the sidelines of the Google I/O event on Wednesday. “We are probably the third largest enterprise software company… We have Waymo, you can think about Android, you can think about Google Play… YouTube […]

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YouTube overhauls Shorts: Instant view counts, AI editing tools, and new metrics

YouTube overhauls Shorts: Instant view counts, AI editing tools, and new metrics

YouTube is making a few changes to its Shorts product, including how views are counted, while the Partner Program eligibility remains the same. The YouTube app now features more capable Shorts video editing tools, including new templates and the ability to transform pictures into stickers using AI. These changes have been implemented based on creator […]

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Nandagovindam Bhajans group creates waves with their medleys of devotional songs

Nandagovindam Bhajans group creates waves with their medleys of devotional songs

A few months ago Nandagovindam Bhajans burst into the music scene when a video of one of their songs went viral. The video featured a medley of four songs — ‘Manohari Radhe’, a section from the track, ‘Kathirunna pennalle’ from the movie, Classmates; the popular Carnatic music kriti ‘Krishna nee begane baro’; ‘Enthe kannan vannilla’, […]

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Meet the team behind ‘Kannur Kafe’, the Malayalam sitcom that has gone viral

Meet the team behind ‘Kannur Kafe’, the Malayalam sitcom that has gone viral

A still from one of the episodes in Kannur Kafe | Photo Credit: SPECIAL ARRANGEMENT As Mammootty-starrer Kannur Squad is in theatres, let us talk about another Kannur squad that has no relation to the movie. They are the people behind Kannur Kafe, a sitcom that has gone viral. Created by a group of artistes […]

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Crochet in the time of social media: The hobby is now seeing a revival

Crochet in the time of social media: The hobby is now seeing a revival

Crochet helps people focus in the moment and be present | Photo Credit: Special Arrangement I took up crochet during the pandemic. A friend saw one of my crochet-related Instagram posts and said she was worried. I wasn’t “acting my age.” But, is crochet really an activity best suited for the elderly? Social media says […]

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YouTube expands shopping features to combat digital ad slowdown

YouTube expands shopping features to combat digital ad slowdown

YouTube said on Tuesday it is bringing shopping features to its TikTok-like short-form video service, as the Alphabet -owned company looks to fortify its revenue against a drop in spending by recession-wary advertisers. The feature, being tested with eligible creators in the United States, will allow them to tag products from their own stores. “Viewers […]

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Cocomelon to ChuChu TV: How kids-content channels are ruling YouTube

Cocomelon to ChuChu TV: How kids-content channels are ruling YouTube

YouTube is one of the most visited websites of the world, with the video-oriented platform being beaten only by Google Search and standing above social media giants like Facebook, Twitter and Instagram. However, despite the vast categories of content found on YouTube, some of the top channels of the world, excluding media channels, have one […]

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How to use YouTube’s Live Q and A feature to increase user engagement

How to use YouTube’s Live Q and A feature to increase user engagement

Last month, YouTube introduced a major redesign for both its Android and iOS apps, bringing in several new features like pinch to zoom, video navigation and dedicated tabs for short videos and live streams. Now, the Google-owned video streaming platform has rolled out a new feature called ‘Live Q&A’ that lets creators expand their interaction […]

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YouTube Premium and Music crosses 80 million user mark: Here’s how to get it

YouTube Premium and Music crosses 80 million user mark: Here’s how to get it

In a recent blog post, YouTube announced that it has more than 80 million Premium and Music subscribers worldwide. In September last year, the video streaming platform surpassed the 50 million mark. YouTube Premium’s growth has been nothing short of impressive, considering it added more than 30 million more users in just over a year. […]

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YouTube may have misinformation blind spots, researchers say

YouTube may have misinformation blind spots, researchers say

Ahead of the midterm elections, disinformation watchdogs say they are concerned that what has been described as an aggressive effort by YouTube to confront misinformation on the Google-owned platform has developed blind spots. In particular, they are worried about YouTube’s TikTok-like service that offers very short videos, and about the platform’s Spanish-language videos. But the […]

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