IPL Media Rights: per match value crosses ₹100 crore mark on Day 1 of rights auction

IPL Media Rights: per match value crosses ₹100 crore mark on Day 1 of rights auction

Viacom18, Disney-Star, Sony, and Zee were involved in an inconclusive seven-hour slugfest of day 1 bidding war over TV Rights and Digital Rights fetching upwards of $5.37 billion and counting Viacom18, Disney-Star, Sony, and Zee were involved in an inconclusive seven-hour slugfest of day 1 bidding war over TV Rights and Digital Rights fetching upwards […]

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