Two Canada-based Malayali friends launch artisanal arrack brand

Two Canada-based Malayali friends launch artisanal arrack brand

Taika Spirit Drink | Photo Credit: SPECIAL ARRANGEMENT When Canada-based entrepreneur Ajith Padmakumar tasted the home-brewed arrack — vattu charayam — made by friend and chef Sajish Joseph in Ontario, Canada, in 2020, not only was he struck by its taste, but he also tasted a business opportunity. Two years later, in late 2022, the […]

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Two Canada-based Malayali friends launch artisanal arrack brand

Two Canada-based Malayali friends launch artisanal arrack brand

Taika Spirit Drink | Photo Credit: Special Arrangement When Canada-based entrepreneur Ajith Padmakumar tasted the home-brewed arrack — vattu charayam — made by friend and chef Sajish Joseph in Ontario, Canada, in 2020, not only was he struck by its taste, but he also tasted a business opportunity. Two years later, in late 2022, the […]

Continue Reading