Trademark filings suggest Apple may be securing ‘Reality’ names for AR/VR Headset

Trademark filings suggest Apple may be securing ‘Reality’ names for AR/VR Headset

Trademark filings suggest that Apple Inc may be staking claim to potential names for its highly anticipated mixed-reality headset, part of the tech giant’s push into its first new product category in years. Applications were filed in the US, EU, UK, Canada, Australia, New Zealand, Saudi Arabia, Costa Rica and Uruguay for the names “Reality […]

Continue Reading
Apple starts connecting the dots for its next big thing

Apple starts connecting the dots for its next big thing

Nearly 15 years after the iPhone sparked the smartphone revolution, Apple is assembling the pieces for what it hopes will become its next business-altering device: a headset that blends the digital world with the real one. The company has enlisted Hollywood directors such as Jon Favreau to develop video content for a headset that it […]

Continue Reading
‘realityOS’ trademark filing hints at possible debut of Apple’s mixed reality headset at WWDC

‘realityOS’ trademark filing hints at possible debut of Apple’s mixed reality headset at WWDC

Apple’s mixed reality headset could be announced soon. This comes after two trademarks called realityOS, registered with the United States Patent and Trademark Office (USPTO) were spotted, ahead of WWDC 2022. RealityOS is a rumoured operating system powering Apple’s VR/AR reality headset. Parker Ortolani, a consumer product manager at The Verge was the first one […]

Continue Reading