Apple’s brain drain hinders efforts to pick its next Jony Ive

Apple’s brain drain hinders efforts to pick its next Jony Ive

Turnover at Apple Inc. has hindered efforts to replace the head of product design, leaving a gaping hole at the helm of a prominent team that’s been key to the iPhone maker’s prolonged success. Legendary design leader Jony Ive departed Apple in 2019, and his replacement for hardware design lasted just about three years. Now the department — still in Ive’s […]

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iPhone 14 Plus sales low? 3 times Apple cut iPhone production in the past due to low demand

iPhone 14 Plus sales low? 3 times Apple cut iPhone production in the past due to low demand

When the iPhone 14 Plus went on sale last month, many thought there might be takers for a phone with a large 6.7-inch display and a battery that can get through multiple days on a single charge. In fact, experts had anticipated the $899 iPhone model to have higher sales during holidays due to the […]

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Apple’s next step in ads will be built around new soccer deal

Apple’s next step in ads will be built around new soccer deal

Apple Inc. is building an advertising network for live television as part of its deal to stream Major League Soccer games next year, according to people with knowledge of the matter. The company is holding discussions with advertising partners and MLS sponsors in advance of the launch next February about airing advertisements during soccer games […]

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Apple’s new iPhones struggle even with deep discounts in China

Apple’s new iPhones struggle even with deep discounts in China

Apple Inc’s latest iPhone generation is having a tough time in the world’s biggest smartphone market, where its most recent weekly sales were down by a third compared with last year, according to Jefferies. China sales of the four iPhone 14 models over their first 38 days on the market are down by 28% compared […]

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Exclusive: Apple Beta Software programme users in India to get 5G next week

Exclusive: Apple Beta Software programme users in India to get 5G next week

Apple will enable 5G for Indian users in the iOS beta programme as early as next week, it is reliably learnt. While Apple confirmed this, we don’t yet have a final date for the rollout. India finally announced the launch of 5G services on October 1. A few weeks back, following pressure from the Indian […]

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Apple’s iPhone 15 Pro could ditch physical hardware buttons entirely

Apple’s iPhone 15 Pro could ditch physical hardware buttons entirely

The next iPhone could ditch the proper hardware buttons for volume and power and may instead use “taptic” buttons instead, according to industry analyst Ming-Chi Kuo. These “solid-state design buttons” will be reminiscent of the iPhone 7 and 8 in that they’ll not actually be pressable, and will only try to replicate the feeling through […]

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Apple’s holiday quarter may face pressure from inflation, weak China demand

Apple’s holiday quarter may face pressure from inflation, weak China demand

Apple Inc’s earnings report on Thursday may show the best quarterly sales growth for iPhones this year but it could still foreshadow a difficult holiday period as China demand slows and inflation hits multi-decade highs. Analysts expect iPhone sales to rise 11% in the fiscal fourth quarter ended September, according to Refinitiv, thanks to consumers […]

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iPhone with USB-C: Timeline of events surrounding Apple’s switch to the universal connector

iPhone with USB-C: Timeline of events surrounding Apple’s switch to the universal connector

The European Union formally adopted the law that forces phone-makers to only launch devices with USB type-C ports from 2024, earlier this week. While this may not be a big change for most Android phone-makers who operate in Europe, it will come as a big blow for US-based Apple. The tech giant must now launch […]

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Apple will comply with iPhone USB-C charger law, executive says

Apple will comply with iPhone USB-C charger law, executive says

Apple Inc. will need to comply with a European Union law to switch the iPhone to a USB-C charger, marketing chief Greg Joswiak said on Tuesday. Joswiak said that the company will comply as it does with other laws. He declined to specify when the iPhone may get the charger to replace Lightning. He made […]

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Next iPhone SE could come with 6.1-inch display and notch, says report

Next iPhone SE could come with 6.1-inch display and notch, says report

Apple iPhone SE 4: Apple has so far released three smartphones under the SE-series, the original iPhone SE 2018, the iPhone SE 2020, and a 5G compatible iPhone SE 2022 that came out earlier this year. While the performance and capabilities of the iPhone SE-series has increased over time, the phones have still featured the […]

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