KDM, a consumer lifestyle & premium mobile accessory brand, said it will almost double its manufacturing output by increasing local manufacturing and sourcing to support the government’s Make-in-India programme and meet the demand for its products from international markets.
It is seeking the support of local and contract manufacturers in Bengaluru, Chennai, Hyderabad, and Delhi NCR to expand globally, the firm said. In India, it aims to reach more than 1 lakh in dealer network by 2025.
N. D. Mali, Founder, KDM. said, “We have witnessed a strong vocal for local sentiment among Indian consumers, and they now favour local home-grown brands.”
“India has emerged as a strong mobile accessories manufacturer in the last few years. With the government backing the industry with initiatives like Make in India, the PLI scheme and other related initiatives, we expect the manufacturing ecosystem to grow at a rapid pace in the future,” he added.
Bhawarlal Suthar, Co-Founder, KDM said, “Strengthening domestic manufacturing capabilities while promoting exports will help the country emerge as a leading manufacturing hub, globally.”
Currently, the global mobile accessories market, including chargers, batteries, tempered glass, hearables, and wearables is worth $225 billion, according to a report by the Indian Cellular and Electronics Association (ICEA).